List of Best Whatsapp Marketing Software in India (Free & Paid)

Whatsapp has become one of the most popular platforms for communication. It has gained a specific space in every mobile phone with its simplistic approach and easy navigation. Security and encryption are other reasons people choose Whatsapp as a communication channel over many other similar apps.

As it is popular amongst every type of audience, one can grab fantastic business opportunities by using WhatsApp as a marketing place. Whatsapp may look like a simple messaging app, but the recent versions of WhatsApp have included some features to grow business and spread throughout the globe. Need help in Whatsapp Advertising? Check for Best Social Media Marketing Agencies in India

Knowing what WhatsApp marketing can do for our business, many third parties have provided tools that work with your WhatsApp account to help you grow your business.

Some features of these third-party tools are-

  • Send bulk messages to your contacts.
  • Send bulk messages to people who are not in your contacts
  • Set your target to send your message to the right people
  • Track the location of your audience
  • Send localized suggestions, offers, deals etc
  • Reach everyones WhatsApp account with a personal message.

Whatsapp marketing tools can be beneficial to grow your business if used properly. Some ways of using WhatsApp tools are-

  • Notifications – Send your customers notifications about anything. New deals, new stock, discounts and offers etc. everything can be sent to your clients to grab their attention.
  • Support – You can solve a query or issue that many of your clients are facing. It saves time and shows your support to your clients.
  • Alerts- Any alerts regarding updates can be sent through these WhatsApp tools.
  • Verification – Verification of accounts, OTPs while transactions and other important tasks need messages to transfer. Some of these messages can be sent by Whastapp to get quick attention.
  • Marketing – You can use these marketing tools to perform an excellent marketing strategy. Get their attention and expand your clients.
  • Sales – You can send a bulk sales pitch to potential clients. You can personalize the sales pitches according to the location, age and other details of the clients.
  • Easy conversation – You can also have a conversation with your customers through these tools.

Cheap & Best Whatsapp Automation Marketing Tools

These tools are so important that anyone must invest in at least one of these third-party tools. Many companies have made these tools but choosing one that fits best with your expectation is tough. Here is our recommendation of some great tools to help you choose your best fit-

Whatso – Send Bulk Messages With Ease

whatso whatsapp automation software

Whatso is an easy and straightforward yet potential tool for WhatsApp marketing. It lets you perform bulk action through WhatsApp and enables you to use SMS service and WordPress chat solution through WhatsApp.

              Features provided by whatso are-

  • WhatsApp marketing – Whatso lets you send bulk WhatsApp messages to thousands of customers, potential clients, and interested people at once. You can attach documents, images, links, PDFs and more to these messages.
  • SMS Marketing – You can also use traditional messaging services with whatso. It is authentic and straightforward. Send messages to thousands of people through conventional messaging through whatso. The best part is, you only pay for the number of messages you send. There are no monthly charges or any other additional charges for sending these bulk messages.

If you already have a bulk SMS sender, you can use that with whatso. You can easily synchronize your already ought SMS sender with whatso and have everything in one place for you.

  • WordPress Plugin – Whatso also provides you with a WordPress plugin to chat through your website. Anyone who visits your website can see a sign to chat at the right-bottom corner of your website and start a conversation via chat. It helps clients ask doubts, and you recognize your potential visitors and convert them into your clients.
  • Whatsapp Link Generator – You can generate a link to your Whatsapp and let everyone connect with you directly through WhatsApp. You can use this link in your Facebook, Youtube, Twitter, Instagram account. Anyone with the link can send a WhatsApp message to you without saving your contact number in their contact list.

Pricing and Plans offered by Whatso are:

  • Free Demo – Whatso lets you have a free demo for you to try. There are many limitations to the free trial,  but you can understand the use of the tool and get a paid version if needed.
  • Standard Plan – This is the most basic paid plan of Whatso. You can get it at a discounted price of Rs. 1299 / Year. The features included in this plan are-
    • Single PC Yearly Plan
    • 1000 Messages / Day
    • SMS & WhatsApp Marketing Software
    • Immediate download after payment
    • 1000 Contacts Import
  • Professional Plan – This is a lifetime plan where you pay once and get to use it for a lifetime. It costs Rs. 1999 after discount. The feature included in this plan are
    • Single PC Lifetime Plan
    • Unlimited Messages / Day
    • SMS & WhatsApp Marketing Software
    • Immediate download after payment
    • Turbo Speed Mode
    • Unlimited Contacts Import
  • Enterprise PLan – This plan is useful for medium-sized organizations. The actual price of this plan is Rs. 14999 but you can get it at a discount of Rs. 3999. This is also a lifetime plan that includes the following features-
    • 50 PC Lifetime Plan
    • Unlimited Messages / Day
    • SMS & WhatsApp Marketing Software
    • Immediate download after payment
    • Turbo Speed Mode
    • Unlimited Contacts Import
    • WhatsApp API

Vepaar – Everything You Need For WhatsApp Marketing

vepar best whatsapp crm

Vepaar is developed through a bunch of TCS colleagues who recognized the need for having WhatsApp BOT that is yet to be delivered by WhatsApp itself. Vepaar is designed for small and medium-sized businesses as a marketing tool that helps businesses to reach the height they want to. You can connect with your clients, send them reminders and other notifications, and even build an e-commerce store. The navigation panel of the software is very useful to navigate through all the options available.

You can create your personalized business identity by putting your brand???s name, logo, and other details like social media pages in the details of the dashboard.

It provides you with a built-in CRM that helps in performing all the client-related actions in one place.  Here you can perform all the actions that are required for WhatsApp marketing and branding. You can create contacts, WhatsApp groups, and broadcast lists here. You can also look into the saved data in text, image, video, and PDF format and look into the previous chats.

The store section in the navigation panel resembles your own mini online store where you can manage the store information in the store section where you can manage order status, payment status, manage product, category, badges, attributes, charges, and inventory in this section.

You can also create polls and share them through WhatsApp to understand our customers??? point-of-view and integrate your account with other third-party tools like google analytics and salesforce to work on different aspects of running a successful business.

Overall, Vepaar is packed with the tools that are required to grow your business, work for it and thrive on the road to success.

Pricing and the plans offered by Vepaar are-

Free Plan – Vepar does offer a free plan having a few basic features to help you get started with the environment. The feature in the free plan includes-

  • 10 Quick Reply Template20 Replies Per Day
  • 10 Contact, Messages, Media Tags
  • 20 MB Storage Capacity
  • Contacts Management
  • Customizable Sales Funnel
  • Sales and Activity Reports
  • Notifications
  • 3 Active Polls
  • Unlimited responses
  • Multilingual support

Basic Plan – The basic plan is the cheapest plan offered by Vepaar. It comes at the price of $4.19/month. The features included in the plan are-

  • 15 Quick Reply Templates50 Quick Replies Per Day
  • 15 Contact, Message and Media Tags
  • 1 Shipping Locations
  • 50 MB Asset Library
  • Contacts Management
  • Customizable Sales Funnel
  • Notifications
  • Auto-Sync Chats
  • Personalized Quick Replies
  • 5 Active Polls
  • Unlimited responses
  • Multilingual support
  • Sales and Activity Reports

Pro Plan – This plan offers better features than the basic plan. It costs $14.99 per month and is suitable for medium-sized businesses. The features included in the plan are-

  • 20 Quick Reply Templates100 Quick Replies Per Day
  • 20 Contact, Message and Media Tags
  • 20 Shipping Locations
  • 100 MB Asset Library
  • Customizable Sales Funnel
  • Sales and Activity Reports
  • Notifications
  • Auto-Sync Chats
  • Personalized Quick Replies
  • Export Reports
  • Zapier Integration
  • 10 Active Polls
  • Unlimited responses
  • Multilingual support
  • Export Results
  • Contacts Management
  • Vepaar API

Agency Plan – This is the most expensive plan of Vepaar and offers some of the best features in the market. It costs $29.99 per month and gives you the following features-

  • Unlimited Quick Reply TemplatesUnlimited Quick Replies Per Day
  • Unlimited Contact, Message and Media Tags
  • 50 Shipping Locations
  • 1 GB Asset Library
  • Contacts Management
  • Customizable Sales Funnel
  • Sales and Activity Reports
  • Notifications
  • Auto-Sync Chats
  • Personalized Quick Replies
  • Export Reports
  • Vepaar API
  • Export Results
  • Zapier Integration
  • Import Contacts
  • Custom Fields
  • Agency Profile
  • Salesforce Integration
  • Unlimited Active Polls
  • Unlimited responses
  • Multilingual support

There are many other features for store management. The free plan is best for startups who have just started a business and don’t want to invest in a marketing tool. Other plans can be chosen according to the size and the need of the business.

Wati – Never Let your Potential Clients Wait For You

wati-whatsapp-tool

Wati is a Multi-Agent WhatsApp support tool that was initially made to provide a No-code Chatbot. The chatbot is built on WhatsApp API itself and hence provides a one platform solution. Other than regular customer support, the chatbot can also be used in marketing, sending notifications and reminders, sharing catalogs and much more.

A chatbot for your business Whatsapp can be used in many ways, here are some ways in which you can make your impact on your clients or customers with a great WhatsApp Chatbot-

  • Customer Support – The first and foremost use of a Chatbot is customers??? support. WhatsApp is a great way of communication and almost every smartphone user uses WhatsApp for communicating in one or more ways. It becomes great if your clients can ask you questions where they are most comfortable. Everyone knows how to use WhatsApp, they don???t need any additional installation and they can get notified for their queries easily. And hence Whatsapp Chatbot can make them more comfortable asking for support.
  • Send Notification – You can send notifications about customers??? purchases or anything else. Send reminders to our clients about payment details etc. Sending important notifications keeps you in touch with your customers and make them realize your presence in their lives.
  • Send Product/Service Details – Many companies have started doing this. While visiting the website they ask to fill in the requirements and then send the product details via WhatsApp. Sending details through WhatsApp keeps you in their inbox and they can visit you again anytime they want.
  • Send Occasional Offers or Sale notifications – If you own a business that provides time to time offers and sales, a chatbot can be really useful to you. You can schedule the notifications beforehand as well. It also keeps you connected with your previous customers and makes a good relationship with them.

Moreover, a chatbot gives an instant automated reply that makes the visitor think of being a priority.

The navigation of the WATI is also very simple. Here are a few features that are included in the WATI tool to help you with your business productivity-

  • Initial Guide – The initial guide has a few steps to help you with getting started. You can also dismiss the checklist but it can be really helpful if you are using it for the first time.
  • Keyword Action – You can set keywords for specific replies. It helps the chat board to understand queries and reply accordingly.
  • Message matching method – You can also set matching density. You can choose from Fuzzy Matching, Exact Matching, and Some specific content in the query.
  • Reply Action – You can choose from different reply formats. You can choose from a basic Introduction, Signup option and many other options. You can also edit the replies or make your own custom reply.
  • Working Hours – You can set working hours in your Bot where customers will get to know that it may take some time to answer the query. You can also set the default reply that will be sent at the time of non-working hours.
  • Non-keywords query – If the user writes a query that doesn???t have any keyword matched, you can set a default message for that. You can even use this section to send any customer support number or link to any webpage of your website that solves queries.
  • Integration – WATI provides a great integration facility with many business-oriented apps and software. The integrations make it easy to understand the business flow and operate different operations on different platforms. The popular software supported by WATI for integration are
    • Chat Button
    • Integromat
    • Zapier
    • WhatsApp Shop
    • Google Sheet Sender
    • Chat Backup
  • Analytics – You can easily get analytics of messages sent. Received and much more. This analytics will help you understand the customers perspectives and will help you grow trust in them.
  • Accounts – You can easily switch accounts in the same software. The switching of accounts only needs a few clicks and can be switched anytime without any extra effort.

Pricing- WATI provides 2 plans having different features. These plans are calculated on a monthly basis but a 20% discount can be availed if billed annually. These 2 plans are-

  • Standard Plan – This plan is available for Rs.2,900 / month and has the following features-
    • Basic Chatbot Builder
    • Team Inbox
    • Contact Management
    • Broadcast & Templates
    • APIs & Webhooks
    • Unlimited Contacts
    • 5 Agents Included
    • Free Incoming Messages
    • 15,000 Free Reply Messages to Customers per month
    • 37p/msg after the free limit
    • Rs.2,200/agent/month post 5 agents
  • Professional Plan – This plan is available for Rs.5,800 / month and has the following features-
    • Advanced Chatbot Builder with Google Sheet Integration
    • Automation Sequences
    • Team Inbox
    • Contact Management
    • Broadcast & Templates
    • APIs & Webhooks
    • Unlimited Contacts
    • 5 Agents Included
    • Free Incoming Messages
    • 15,000 Free Reply Messages to Customers per month
    • 37p/msg after the free limit
    • Rs.2,200/agent/month post 5 agents

WappBlaster – Generate Leads, Send Messages, And Grow Your Business

Wapblaster is a place to go if your only agenda through the software is marketing. It helps you in great ways. You can send bulk WhatsApp messages through the app to the contacts you already have. You can also extract the contacts from Facebook and Google which is a great deal provided by them. We all know how big the Facebook marketplace is and how accurately they fetch and distribute the data. Having contacts extracted through Facebook and google lets you reach the correct audience that have a high potential of converting into genuine clients.

They also provide data through Justdial so that you can reach your potential clients wherever they are. The basic features provided by this WhatsApp marketing tool are –

  • A Free Whatsapp Marketing Software¬† – They claim to provide a free WhatsApp Data Extractor with their Whatsapp Marketing software for their basic features. You can do a lot more than other service providers of the same. Here is a list of things you can do with a free version of this marketing tool-
    • Filter Software
    • All Over India Database
    • 5 India real Sim channels
    • Easy To Use
    • Send Text, Image, Video
    • 100% Delivery On Number
    • In-Built Filter
    • Get Instant Report
    • No Credit limit, Send Unlimited msg to Unlimited Users And Clients
    • Lowest Rate In Market
    • Customized, Transparency, And Control
    • Its Easy From Bulk Sms

The main features of this tool that marks are useful to every type of business are-

  • Account Switching in Running Campaign
    • WA Groups Contacts Extractor Module
    • Compatible With Latest WA API
    • Anti Block Functionality With Multi Text
    • Enhanced Anti Blocking Algorithm
    • Group Extractor By Category From Web
    • Sending Customized Message
    • Smooth way of sending messages
    • Dynamic Messages Creation
    • Groups Verifier Module
    • Custom Variable Functionality
    • Numbers Filter Module
    • Multi-Language Functionality
    • Sleep Control Feature
    • Multiple Account Supported
    • Speed Control Feature
    • Delay Control Feature
    • Auto Group Posting
    • Spin Text Module
    • Auto Group join
  • Bulk Message sender – Other than bulk Whatsapp messages, they also provide bulk message senders with many advanced features. The features of this bulk sander include-
    • Easy To Use
    • Create And Upload a Database of your potential customers
    • Send Text, Image, Video (Make Viral)
    • 100% Delivery On Number
    • In-Built Filter
    • Get Instant Report
    • No Credit limit, Send Unlimited msg to Unlimited Users And Clients
    • Lowest Rate In Market
    • Customized, Transparency, And Control
    • Its Easy From Bulk Sms
    • Also, the Opening rate is more than bulk SMS
  • Facebook Data Extractor – It provides you with the data in an excel sheet that is stored in a computer for you to use. Only data that is legal to use is extracted into the sheet and the data which is not allowed by the terms of data usage is not shown in the sheet to avoid any legal inconvenience. Facebook is a go-to place for many people and business owners to reach potential customers. But, marketing through Facebook is a bit tricky and needs some expertise. Other than that, it requires your client to be online to reach them. Using Facebook data through WhatsApp can be a great way to reach the desired audience genuinely and get noticed by them.
  • G-map Data Extractor – It provides you with the data according to the location. If you own a local business and provide your service in a specific location only, G-map data can be a great way to filter audiences and reach those who can actually use your services.
  • E-mail Marketing Software – E-mail marketing software is another tool provided by Wappblaster. It lets you send bulk e-mails, registration or sign-up links, publish your e-mails to social media automatically and provide you with analytics about the reach of your e-mails to understand the marketing strategies better.

A few reasons to choose WappBlaster above many other of its competitors are-

  1. It gives you an easy to use navigation panel that improves your productivity.
  2. The tools provided by WappBlaster are easy to use yet very effective to connect to potential clients.
  3. The marketing tools are effective and can be used in many different ways.
  4. The bulk sender of WhatsApp and e-mails can be useful. It can be used to send any type of message one wants to send.
  5. The data extractors are another reason to go for this software. You get many important websites to get data from without downloading different software and handling them. You can extract data from Facebook, Justdial, G-map etc.
  6. It also makes Keygen available for you.

Pricing – The whatsapp bulk sender costs you 900rs per month. If you want to use it on multiple PCs, you will need to pay 2000rs for a lifetime validity.

You must check for - Best Linkedin Marketing Tools and Best Digital Marketing Tools & Services 

So, here are four of the best software that can be used to market through WhatsApp. Every software has its own features and can be used with different strategies to get maximum benefits. You can easily compare the features and the pricing of each software and choose one or more of these to help you grow your business and reach your conceivable prospects.

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