Managing social media for your business can feel like a full-time job. You have to create content, schedule the posts, engage your audience, and track what is working, which again takes a lot of time and effort. But there is good news?
There are amazing tools out there like Post Planner that make social media management easy and effective for your business. For 2025, you may get confused by the tools, as there are so many options available.
So, to ease your efforts, after hours of research, here are the top social media management tools that you can completely rely on in 2025 to save your time and get the best results from your socials.
8 Best Social Media Management Tools
#1 Post Planner
Post Planner has always been the best in this segment because it has helped thousands of businesses to fill their feeds with the best content, strategically plan posts in the best way and increase their social followers.
Key Features
Some of the key features that users love from Post Planner start with its AI post creator assist, which generates captions and even post ideas. Then we have post buckets and content rotation features, which automatically mix your content types and recycle the top-performing posts that have proved themselves engaging.
Not only that, Post Planner also delivers you the bulk scheduling feature, where you can queue up dozens of posts at once. It has the support for major platforms like Facebook, Instagram, Google Business, LinkedIn, Pinterest, TikTok, and YouTube coming with media editing tools.
Pricing
The pricing of the post planner is divided into several plans, including free, starter, growth, and business. You are going to pay a lot more if you go with the monthly version of the payments, so yearly payment is the best way to go.
In the free plan, there is 1 social account for 1 user with 15 scheduled posts, 3 daily posts per account and 100 AI credits daily.
For the starter plan, which costs ₹ 250 per month (yearly pay), you get up to 3 social accounts, 1 user, 150 scheduled posts, 12 daily posts per account and 1000 AI credits daily.
If you want to go further up, then you can go with the growth plan, which is ₹ 1000/month (yearly pay), where you get up to 12 social accounts, 2 users, 1000 scheduled posts, 18 daily posts per account, and 20,000 AI credits daily.
Finally, in the business plan, which costs ₹ 2,500 per month (yearly pay), you can use up to 25 social accounts, 5 users, 5,000 scheduled posts, 24 daily posts per account and 40,000 AI credits daily.
All the paid plans offer dedicated email and chat support. You also get a 7-day free trial if you want to test the tool.
Then why wait? Try Post Planner Today and grow your business further!
For more details, Read our Post Planner review
#2 MeetEdgar
For anyone looking for a simple and easy-to-learn social media management tool that comes with the power of AI, MeetEdgar can be a great choice.
The best part of this tool is its ability to automatically recycle the evergreen content, storing it in a limitless library so you never run out of ideas. Its AI sidekick assists with generating engaging captions and post ideas in just seconds.
Key Features
Another best element about MeetEdgar is its easy-to-use dashboard from where you can manage all your social media accounts. Its social inbox feature allows management of interactions right from one centralized dashboard, and with the help of analytics-related features, the tracking of content performance, like weekly reports on content published, category performance, follower change, and click metrics, becomes very easy.
With that, the platform supports scheduling all the major platforms like Meta, Twitter, LinkedIn, Pinterest, Google Business, TikTok, and Threads. However, unlike Post Planner, MeetEdgar lacks easy content rotation via buckets and detailed AI-generated post scheduling.
Pricing
Now coming to the pricing part, MeetEdgar has two plans: the Eddie plan and the Edgar plan.
The Eddie plan is $299 (if billed yearly), which includes 5 social accounts with unlimited scheduled posts, 10 weekly automations, 4 content categories, and 20 team members. For every additional social account, you can pay $3.99.
The Edgar Plan is $499 (if billed yearly) and includes 25 social accounts with 1000 weekly automations and 20 team members. You do get the option to try the 30-day free trial too.
For more details, Read our MeetEdgar Review
#3 Zoho Social
Zoho Social comes from a very established brand name that helps users manage the social presence of a brand from a single dashboard. You get the support for all the major platforms like Facebook, X, LinkedIn, Instagram, and so many more.
Key Features
Considering the features, you get a solid scheduling feature for managing posts, a smartQ feature for identifying the best posting times, and a unified inbox for messages, comments, mentions, and reviews.
Further, the monitoring and analytics features are accurate and reliable. With Zia AI Assistant, you can generate content ideas, format content, draft responses, and everything possible with AI.
The best benefit of Zoho Social is its integration with Zoho CRM and Desk means if you are in the Zoho ecosystem, you will be getting an amazing experience of this service. A mobile app is available for iOS and Android devices, plus you get the zShare browser extension to share content while browsing.
Pricing
For pricing, you get 15 days of free trial without any credit card information and after the trial, your account will fall into the free plan with limited features.
From here, you have options to either go with the standard plan costing ₹600 (if billed yearly), the professional plan costing ₹1,725 (if billed yearly), or the premium plan for ₹2,595 (if billed yearly).
For more details, Read our Zoho Social Review
#4 Sprout Social
Sprout Social is another powerful all-in-one social media management platform for businesses and that too for every size. It has some amazing features for publishing, engaging, analyzing, and social listening.
Key Features
You get all the necessary tools like content planning, scheduling, and AI assistance for generating captions and alt text. Their optimal send times feature can help determine the best times to post for maximum engagement.
Further, the analytics are robust, and reporting features like network-specific reports, competitor reports, and custom reports further make it a solid analytics-related power tool.
With social listening, you can monitor mentions, keywords, and trends and review sites like Facebook, Google Business, Yelp, TripAdvisor, OpenTable, and Trustpilot.
The unified inbox feature is also a way for managing all the messages and comments in one place. Sprout Social does offer strong analytics and listening, but Post Planner wins in simplifying content scheduling with AI writing and bulk upload features.
Pricing
Now talking about the pricing, there are standard, professional, and advanced plans. The standard plan is $199 per seat/month, the professional plan is $299 per seat/month and the advanced plan is $399 per seat/month.
Enterprise solutions are there for larger organizations and for anyone looking for a trial, you get a 30-day free trial without any requirement of credit card details.
For more details, Read our Sprout Social Review
#5 SmarterQueue
This tool aims to become the smartest social scheduling tool for marketers, influencers, entrepreneurs and businesses.
Key Features
Some of its key features start with AI caption writer, content categories, evergreen post recycling, content curation and powerful analytics. SmarterQueue’s evergreen recycling is created to boost the reach and engagement by publishing the best content repeatedly.
The support for social networks is wide as you can perform management for YouTube, Threads, TikTok, Facebook, Instagram, X (Twitter), LinkedIn, Pinterest, and Google Business. Also, the unified social inbox and detailed analytics dashboard is available to always stay in touch with which content is performing well.
Pricing
The pricing of SmarterQueue starts from £19.99/month (if paid annually) for 4 social profiles and goes up to £69.99/month (if paid annually). For anyone looking to try it first, they do offer a free trial where you do not even have to fill in the credit card details.
For more details, Read our SmarterQueue Review
#6 Publer
Another all-in-one social media management platform is Publer, which aims to streamline the social media efforts and get real results. You can do planning, scheduling, exploration, collaboration, and analysis using this tool.
Key Features
Some of its key features start with bulk scheduling that lets users plan and publish months of content quickly. Their AI assistant can also generate content ideas and boost the writing.
It also gives a Link in Bio feature, a content recycling option and comes with a browser extension to further ease the sharing of online content. Right in the platform, you can manage the social calendar and visualize your strategy.
The collaboration feature is really smooth, letting multiple brands and clients get onboarded and work together. Still, for more automated content mixing, post recycling, and a higher daily AI credit allowance, Post Planner proves to be a more robust automation partner.
Pricing
Now for the pricing part, the platform offers a free plan with limited features, which can be upgraded with a professional plan costing ₹ 342.40/month (billed yearly), a business plan costing ₹ 684.80/month (if billed yearly), and a custom plan for enterprises.
For more details, Read our Publer Review
#7 Vista Social
Vista Social is another all in one and best social media management platform that is designed for brands and agencies.
Key Features
It brings some key features for reputation management, link in bio, listening, analytics, engagement and publishing. You also get Ai assistant which generates really engaging posts and replies with custom messages to your audience.
You can publish to a wide range of platforms like Instagram, Facebook, X (Twitter), Pinterest, TikTok, LinkedIn, Reddit, Snapchat, Tumblr and YouTube, Bluesky, and Threads. The unified inbox is there if you want to manage all comments, messages, reviews and mentions from one place.
The analytics dashboard lets you track performance in all connected profiles and create custom reports. They also provide social listening tools for monitoring conversation and identifying the trends.
Pricing
Now for the pricing part, there are several plans ranging in standard, professional, advanced and enterprise. The standard plan will cost you $39/month (or $374/year), the Professional plan is $79/month (or $758/year), and the Advanced plan is $149/month (or $1430/year). Enterprise plans start at $379/month (or $3638/year). They offer a 14-day free trial for any plan with no credit card details required.
For more details, Read our Vista Social Review
#8 Hootsuite
Another well-established player in the social media management space is Hootsuite, which has 25 million active users. It is created to help you manage social media fast, smart, and with the least effort.
Key Features
The dashboard is very comprehensive and easy for scheduling, engaging, monitoring, and analysing the social media posts. Further, it provides features like the best time to post recommendations for every network, industry and competitor benchmarking, custom reports and report templates, paid and organic performance reporting and so much more.
Of course, you also get AI Writer for generating captions and post ideas on the basis of industries. The unified social media inbox is there to manage comments and messages across multiple platforms.
Social media listening tools let you keep an eye on what people are saying about your brand or industry, track the mentions and conversations and find out new trends. Hootsuite supports over 100 integrations, which is again a solid thing.
Pricing
Now for the pricing part, you have standard, advanced, and enterprise plans. The Standard plan is ₹ 2,600 per month, the Advanced plan is ₹ 10,500 per month and the Enterprise plan is custom to be discussed with the Hootsuite team.
For more details, Read our Hootsuite Review
Final Recommendation
All the eight tools mentioned above are some of the best social media management tools in 2025 out there in the market.
In case you still want to pick one, Post Planner might be a good choice for you due to its powerful content curation capabilities. Its automation features, like bulk scheduling and evergreen recycling, deliver the smoothest experience with top-notch ease of using the platform.
In the end, while you decide on the tool, be clear about your requirements to pick the most cost-effective and right social media management tool.
